CONCEPT

Every element of this event in Guadalajara is designed to maximize networking, business and educational opportunities. A series of industry-leading conference topics are a feature of the program, as well as Exhibition, a consumer trade show and business networking events throughout the program.

The 3rd International LGBT Business Expo, Guadalajara 2013 event features some of the world's leading specialist LGBT marketers, and is set to focus on the immense growth potential for business and consumer focus on various industry segments in gay markets right across the Latin America region.

Among the various industry segments taking part are service providers such as airlines, hotels, restaurants, cruise ships, car rental agencies, travel operators, travel agents, tourism boards, CVB's, and leading companies currently serving the global LGBT community - as well as companies interested in leveraging the business opportunities of the LGBT consumer market such as banking, pharmaceuticals, telecommunications, IT, clothing, alcohol, automotive and many more.

The LGBT consumer market has long been one of the most significant niche markets in a number of regions including the US and Europe. The 3rd International LGBT Business Expo, Guadalajara 2013 is your key to understanding - and unlocking - the immense potential on offer for your business.

INSIGHTS

Education is a valuable core component of this event. The 3rd International LGBT Business Expo 2013 will focus attention on the large scale market opportunities that more effective targeted marketing towards the country's 4.8 million gay and lesbian people can deliver to a broad range of companies and organizations.

The event's first Premier Sponsor is Out Now Global - the world's leading LGBT marketing agency.

Out Now's research reveals that Mexico's gay and lesbian market alone accounts for USD$67 billion annual income - more than twice the amount earned in the next largest market, Argentina (2010: USD$27 billion). The Out Now research shows that Brazil is the largest valued market in the region accounting for annual income of more than USD$95 billion each year.

A central focus of the conference program is detailed insight into the latest LGBT market research - for countries across Latin America, as well as comparative analysis with other key markets including those in North America and Europe.

Out Now Global undertakes the world's largest LGBT market research program - the 'Out Now Global LGBT2020 Study' http://www.LGBT2020.com - which in 2012 is underway in eleven languages across 25 countries, including seven in the Latin America region (Argentina, Brazil, Chile, Ecuador, Mexico, Peru, Uruguay). Data from Brazil, Uruguay, Mexico and Argentina is to be presented by Out Now during the educational conferences at the Expo in Guadalajara, Jalisco, Mexico.